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Sources: Snapchat ad campaigns now start at $100K, down from $700K a year ago Snapchat, the ephemeral messaging app favored by millennials, is becoming a more accessible advertising medium for marketers, but the cost of entry is still high. Two sources who routinely buy ad placements on popular app platforms tell VentureBeat that the the minimum price to launch any kind of campaign at Snapchat is $100,000. That $100,000 price point […]
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